The Project skewers ‘BS’ anti-marriage equality ad

Ten’s current affairs show The Project has taken aim at a controversial anti-marriage equality commercial, skewering the ad in a skit that’s gone viral.


Co-host Peter Helliar introduced the bit on Wednesday night’s episode, saying he “got hold of the raw tapes of those candid conversations” featured in the official ad.

“It’s amazing what ends up on the cutting room floor,” he told viewers.

The video features women calling “bullshit” on a number of claims made by mothers in the original ad, including the idea that school classes on gay relationships have become “compulsory” in countries where same-sex marriage laws have passed.

“Where? North Korea? Have you checked Snopes, ’cause that sounds like bullshit,” a woman pops up in the clip to counter.

“Kids in Year Seven have been asked to role-play being in a same-sex relationship,” another line from the original ad claims.

“Was it a school play of Brokeback Mountain?” the skit jokes. “That’s a huge ask to expect anyone to top Heath Ledger’s performance.”

The Project’s video went viral overnight, having been viewed over 220,000 times and counting, with online commenters calling the spoof “hilarious” and “the best answer” to the original ad.

Conservative viewers, however, slammed the show as “biased” and “one-sided”.

“This just goes to show who the real bullies are in this campaign,” a ‘Vote No’ proponent wrote on The Project’s Facebook page.

The original ad, produced by the Coalition for Marriage, premiered on commercial networks on Tuesday night.

It was blasted by opposition leader Bill Shorten on Wednesday morning, who called the ad “offensive and hurtful to LGBTI Australians and their families” and blamed Malcolm Turnbull for “green-lighting” such attacks.

A Melbourne principal also denied a claim from a mother in the ad who said her son was told “he could wear a dress to school”.

“We checked with all the teachers; it never happened,” the principal told Fairfax Media.

We reveal the raw tapes of the candid conversations from the first ‘No’ vote campaign ad…Posted by The Project on Wednesday, August 30, 2017

Network Ten has been approached for comment.

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